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Valentine's Day - Why Choose Chocolate?

It seems almost a given that we’ll give or receive chocolate on Valentine’s Day, and noone’s complaining, but few of us have put the chocolate box down long enough to wonder why. As the shops flood with heart-shaped confectionaries, shelves are lined with everything from the edible to the unspeakable. We began to question why chocolate held such a firm grip on Valentine’s tradition and honestly, it goes way back.

As far back as the 15th century, the Aztecs made important links between love, desire and chocolate. Back in 2006, the New York Times stated that historic emperor Montezuma was known to eat cocoa beans as if they were sweets in order to “fuel his romantic trysts”. It’s already beginning to add up…

Even the Greeks agreed.  Chocolate comes from the cocoa tree, which is also known as the Theobromo Cacoa.  In Greek, this translates to ‘food for the gods’. We can’t say we disagree.

Each Valentine’s week, we buy over 58 million pounds of chocolate and if we dig a little deeper, it becomes obvious why chocolate is the gift that keeps on giving. Chocolate contains tryptophan and phenylthylamine, two chemicals which affect the brain’s pleasure and reward centres, though there has always been some discussion about their significance within chocolate we think the experience of eating good quality chocolate speaks for itself, a pleasure and a reward by nature!

Historically speaking, the reign of chocolate continued without pause. In Victorian England, chocolate became a common connector to love and the art of seduction.  Men were able to demonstrate their taste and expertise when choosing the ‘right’ box for a particular lady friend, much like we would spend time choosing a bottle of wine today.  The seductive allure of chocolate was such an acknowledged force, that some Victorian etiquette books go as far as to warn women against accepting chocolate as a gift from anyone they were not engaged to!

At around the same time, Richard Cadbury took the chocolate world by storm, finding a way to make chocolate bars that were delicious and economical. Previously only the elite could treat their loved ones, but suddenly, Cadbury produced chocolate that was available to the masses. Everyone could treat their loved ones to a little luxury.  As Cadbury’s popularity steadily grew, his next step was to create beautifully shaped boxes of chocolates, Richard himself designed beautiful illustrations and decorated the boxes with roses and cupid. The boxes were marketed as dual purpose. They were too pretty to dispose of, so once the chocolates were finished, it was suggested that they were used to keep locks of hair and love letters! Adopted as a ‘giftable’ symbol of romance, the chocolate gift exploded in popularity.  Cadbury also expanded his offering and is credited as being the first to invent the heart-shaped box of chocolates which would change Valentine’s Day forever for future generations of lovers.

Chocolate is a powerful mood enhancer too. As a sweet, it’s an item most of us associate with childhood. Therefore, it harnesses a powerful nostalgia, a unique trait which allows us to recapture the delight of your first square of milk chocolate as a child.  There’s a striking amount of history surrounding chocolate and its significance to the cultural traditions of romantic gift giving.  People have been celebrating their significant others with chocolate for centuries and we can’t see that that will change.  If you can’t beat them, join them!

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A Busy Start to 2020 - A Factory Move and our Factory Shop Closure!

Happy New Year!

Many of you will know that we’ve been operating from our little factory in Holton for 7 years now but we’ve got some big news.

As we embrace 2020 with open arms, we are incredibly excited to announce that we have recently moved to larger premises, just down the road in Bruton. We loved Holton and thoroughly enjoyed meeting many of you as you popped in to say hello and browse the factory shop, but as a business, it’s exciting to see that we’re growing. 

With this in mind, the new premises in Bruton allows us the potential to keep growing, to grow our team and our capacity to chase relationships we could previously have only dreamed of. It’s an amazing opportunity for us, which we’re ready to embrace as a team.

However, this does mean that we have had to close the doors on the Factory Shop in Holton and we’re sorry that we didn’t get chance to warn you beforehand.

We’d love to reopen a factory shop in Bruton but for now, for health and safety reasons, we don’t have that option at our new site.  We’re looking into our options for the near future and we promise to keep you updated on any developments, watch this space!

For now though, sadly we don’t have a physical factory shop for you to visit, which is a shame because we love meeting the people who love our chocolate! That said, we’ve reopened our ‘Almost Perfect’ Factory Seconds page on our website and we’ll be updating the product listings every Friday from now on.

In summary, thank you.  From the bottom of my heart, thank you for supporting us and our venture and allowing us to grow. We’re so grateful and can’t wait for you taste our efforts!

Here’s to 2020. May it be healthy, happy and sweet.

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Hot Chocolate Shaker Recipes

Hot Chocolate Shaker Recipes

With our Hot Chocolate Shakers starting to make their way around the world, we thought it was the right time to release some recipes for your Hot Chocolate Shakers.

Here are the first few: Traditional Hot Chocolate, Mocha, Shorty Vegan Hot Chocolate, Multiple Hot Chocolates in One Shake, Set Hot Chocolate Dessert.

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The Independent's Indy/Best Best Buy - Our Box of the Month

The Independent's Indy/Best Best Buy - Our Box of the Month

Our Box of the Month makes The Independent's Indy/Best Best Buy Subscription Box!

Very excitingly, our Box of the Month has been selected by The Independent as their IndyBest Best Buy for the “best chocolate subscription boxes to satisfy all your chocolate needs”. For their research, they had the very unfortunate job of trying a whole host of chocolate subscription boxes, tasting and indulging some seriously delicious post to come up with their top 11 subscriptions on the market. 

Each month we work tirelessly to bring together a brand new and truly delicious box of the fresh chocolates, made using real herbs, spices and no preservatives for a truly clean and fresh delicious treat. We are elated that it has been recognised by IndyBest Best Buy as the top of the 11.

This July, the 18 chocolates in our Box of the Month are inspired by our favourite ice-cream and gelato flavours including Mint Choc Chip, Rum & Raisin and Stracciatella. The article describes our Box of the Month as a stylish letter-box friendly gift box tied with a white fabric ribbon making it ideal for gifts. Personally, we think chocolates through the letterbox is a no brainer, with each box contains a mixture of shiny colourful domes and chocolate squares, with either a ganache, caramel or praline centre, it’s brilliant that The Independent agree with us!

So thank you to The Independent for recognising our Box of the Month! We have a few July collections available, click here to order one whilst you still can.


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Win a Years Supply of Chocolate Bars

Win a Years Supply of Chocolate Bars

Suggest a flavour to win a years supply of bars!

We are very excited that later on this year we will be bringing you a whole host of new chocolate bars, fruit & nuts and other products to add to our range. 

With the new range, we wanted to give you the chance to win a years supply of chocolate bars, by letting us know what your ideal chocolate bar would be! 

All you need to do is comment below or email us through the contact page, with your ultimate flavour suggestion and the one we like the look of the most, we will develop and launch it as part of our range. If it's your bar which is selected, you'll receive 52 chocolate bars, enough for 1 a week for a whole year!

So please get creative, let us know what type of chocolate it would be, would it be milk chocolate? Dark, blonde or white? Would you add fruit or essential oils? Let us know! We're excited to get in your responses.

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Sample SALE Event on NOW

Sample SALE Event on NOW
We have been busy testing lots of new recipes. Pop along to our factory shop in Somerset to taste our new creations at highly discounted prices. Continue reading

Why Do We Shake Our Hot Chocolates?

Why Do We Shake Our Hot Chocolates?
For the past two years we have been busy working on a new way of making a hot chocolate. Find out why we are now saying, shake a hot chocolate, not stir a hot chocolate. Continue reading